This week's The Engaging Brand podcast covering social media, business ideas and brand marketing tips, is ready to download.
Cameron Herold, the founder of Backpocket CEO and former Chief Operating Officer of 1-800-GOT-JUNK joins Anna Farmery to discuss how to double your profit - tips from his latest business book Double Double
- How doubling profits in three years is not hocus pocus magic.....but hocus focus!
- How to paint a picture of your business idea and growth strategy
- Tips on painting a picture in Chapter 1 which you can download for free.
- How sharing the goal with EVERYONE is a prerequisite to growth
- How sharing your business goals is not about you...but about inspring people
- Set your goals - the What....then work backwards to today...for the How.
- How growth is not necessarily about huge % profit increases
- How entrepreneurs need to have a healthy life outside of work
- The problem of entrepreneurs building a business around your hobby.....it can drain you.
- How entrepreneurs can often suffer attention deficit disorder, being bipolar or even a manic depressive!
- The importance of your office environment and the 4 factors of business culture
- How to generate PR and Cameron's tips on PR
- Is it easier to be an entrepreneur in tough times
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